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Nextdoor – City Launcher, Birmingham

Client Nextdoor
Services Business Development, Research, Community Management, Marketing, Social
Date 2016
View Launch Project

Nextdoor – driving a targeted campaign to bring global free and private social network for neighbourhoods, to Birmingham as part of a UK-wide launch.

Achievements

  • Nextdoor decided to expand into the UK, I co-led the piloting of this effort in Birmingham and other cities leading the launch of Nextdoor in Birmingham, and the mainstreaming of Nextdoor’s operations into the UK.
  • leading a cross-city marketing and communications campaign to build a target number of neighbourhood activations ahead of city-wide launch event.
  • The Jewellery Quarter neighbourhood is one of the largest and most vibrant Nextdoor communities in the UK.

Tim Wilson

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